Fashion Photography
The Secret to Fashion Photography
Fashion photography is one of the most exciting and creative industries around. It is career that offers glamour, glitz, and - should you land major gigs - big bucks. As a fashion photographer you can get to meet and interact with all sorts of exciting people, from fashion models to designers to TV and film celebrities, all in the name of style. All you need to get started is a camera, the right digital tools, a creative eye that screams "good taste!" and you'll be an inch closer to your fashion photography career.
Fashion Photography - Your Options
Okay, let's make one thing clear: the fashion photography market is fierce. There are literally thousands of photographers who want a piece of the action. But that doesn't mean it's an impossible dream. Besides the top fashion shows across Europe and America there are plenty of sub markets to be conquered. Consider the following:
* fashion advertising
* magazine shoots
* art photography
* celebrity portraits
Some people even get into paparazzi work, chasing down the hottest celebrities in town to get the latest pix. The idea is to be aware of as many fashion photography outlets for your talents as possible.
Fashion Photography - Your Must Haves
Fashion Photography Portfolio. Preferably both a website and a traditional book of pictures. Try to go with bright and clear 4 x 5" transparencies to highlight your work. Great quality 8 x 10" prints are also great to look at, as well as pages from magazines if you've been published. Aim for at least 20 or more photographs in your book (and have more than one copy as you will probably be asked to leave them behind at some companies/magazines for consideration).
Fashion Photography Know How. Know the magazine you'll be submitting to. Get the name of the person in charge of the department you're contacting. Mark your material with your name and contact number. Send prints or transparencies, never originals. Include a SASE if you want to have your pictures back. Know that some magazines are difficult to work with (it's the nature of the industry). Be as knowledgeable as you can about the magazine you are contributing to, their style and reach. Don't be ignorant; do your homework before submitting.
Fashion Photography Agent. It helps to find serious representation. Be careful when choosing an agent, you don't want to be ripped off. Call the reputable agencies and shop around for good representation. Prepare your portfolio and go into meetings well mannered and prepared. If an agent likes your work, he or she can significantly help you with your career.
These are just some of many approaches you can take when trying to crack the fashion photography nut. You can do it! Just follow your heart and imagination and make sure your work is visible. It's one thing to talk about your pictures and another thing to SHOW them.
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